Website Redesign and Website Migration


The process is divided into three phases:

  • Assessment
  • Content creation/editing
  • Migration

Site assessment

The first step to redesign is to assess the state of your website.

Structure and navigation

    • Is the structure of your site good or does it need to be reorganized?
    • Does your navigation provide easy ways for your site visitors to access the information they want?


    • Is your text up-to-date? Or does it suffer from "information rot?"
    • Does your text need editing to make it Web-friendly?
    • Are your photos and graphics dated?

Structure and navigation

The best way to begin restructuring your site is by writing a text outline of your topics or categories with associated pages. The Web Team [link] can provide sample outlines to illustrate this concept. We can also propose a revised structure and navigation for you.

Content creation and editing

Depending on your answers to the question above, the path toward redesign will emerge. Web Team staff can assist you as much or as little as needed. We can provide a page manuscript model (.doc, 27KB) for rewriting or editing your pages.

The bottom-line rule is that people don't read on the Web, they scan. Text needs to be succinct, abbreviated and bullet-ized. And when it comes to dated content, "information rot" communicates to your site visitors' that you don't care about offering timely and accurate information which reflects poorly on your office and the University.


With a new site outline and page manuscripts in hand, site migration is an efficient process. Migration refers to the process of moving content into webpage templates in our content management system (CMS) and then publishing it to the live Web server.

Our CMS is OmniUpdate (OU) and if you can edit MS Word documents, you can edit webpages with OU. For a list of OmniUpdate training and user information, as well as some tools, visit our Web Services page.

Last Updated: 2/26/14