Binghamton University’s Center for Civic Engagement (CCE) has been named a recipient of the 2011 State University of New York (SUNY) Outstanding Student Affairs Program Award for the Innovative Use of Social Networking.
SUNY’s Chief Student Affairs Officers and the Office of University Life and Enrollment Management recognized CCE for the positive impact its use of marketing and social media initiatives have made on students, their development and the learning community on the Binghamton University campus.
The focus of CCE’s marketing and social media initiatives has been to inform students through methods they prefer, present new and unique opportunities to interact with its offerings, increase interest and make it easier to participate in meaningful service, and expand the office’s digital visibility across various platforms. The office’s innovative use of mobile tagging (quick-response codes) across print and promotional collateral and its recently launched Service On the Spot (S.O.S.) initiative were also cited.
Award recipients will present their programs at the fall meeting of the Council of Chief Student Affairs Officers held in Corning on October 24.
Summaries of the program descriptions, along with contact information for the award recipients, are available at http://www.suny.edu/provost/university_life/OSAP/StateOp11.cfm.