Spring 2014

Ron Lieberman is VP, not “Apprentice”

Ron Lieberman is VP, not “Apprentice”
Steve Seepersaud
Ron Lieberman, left, and Donald Trump.

Ron Lieberman ’87 could’ve had a comfortable career with the City of New York. Instead, he chose the possibility of the real-life version of television’s The Apprentice.

Lieberman is executive vice president for the Trump Organization, managing many of Donald Trump’s businesses, including golf courses, recreational facilities, a modeling agency and real-estate holdings. He is involved in acquisitions, budgets and overseeing operations. Lieberman’s signature project is the new Ferry Point Golf Course in the Bronx.

“This will be the epicenter of golf,” Lieberman says. “We want to host the U.S. Open one day. I’ve been involved with this project more than anyone. I’m a golfer, and Ferry Point connects my passion and my two professional lives.”

Before working for Trump, Lieberman was head of the revenue division for New York City’s parks department.

He met Trump when the real estate mogul wanted to take over operation of the Wollman Rink in Central Park. Lieberman later approached Trump with the idea of taking the lead on turning a landfill underneath the Whitestone Bridge into a high-end golf course. Trump balked until the city said it would bear the brunt of the costs.

“This is my chance to give back after all the years I worked for the city,” Lieberman says. “We’ll give junior golfers free programs, and New Yorkers who love golf will get an experience that will be second to none. The golf course will have an economic impact back to the city of about $250 million.”

Lieberman, who was the featured speaker at a real-estate networking event sponsored by the Alumni Association’s Metro New York Chapter, works on the 26th floor of Trump Tower in midtown Manhattan — the same floor as his world-famous boss. The School of Management graduate says no day is ever boring, as the office is often host to famous athletes, A-list celebrities and top government officials. He says, thankfully, that life at the company isn’t quite like The Apprentice.

“[Donald] comes across rough on television, but the truth of the matter is that nobody is more loyal,” Lieberman says. “Nobody has a warmer heart and is more generous. And he has a terrific sense of humor.”