Marcia Craner appointed vice president for external affairs at Binghamton University
Binghamton University President Lois B. DeFleur has announced that Marcia R. Craner, senior associate vice president for alumni and development and executive director of the Binghamton University Foundation, has been appointed vice president for external affairs. Craner will assume her new duties at Binghamton July 3.
“Marcia Craner has a depth of knowledge and experience at Binghamton that has helped shape our highly successful development efforts and will continue to do so as we move ahead with our second comprehensive gifts campaign,” said DeFleur. “The strength of the relationships she has built and her passion for Binghamton University have brought us success. We’re pleased that Marcia will assume an even greater leadership role in both development and communications to help us achieve the goals established in our strategic plan to garner additional private support and visibility on the national level.”
Craner has been with Binghamton University for 23 years, initially as director of alumni and parent relations. After assuming interim responsibilities as executive director of the Binghamton University Foundation in the late 1980s and early 1990s, she became associate vice president for alumni and development and executive director of the Foundation in 1991. Her responsibilities expanded in 2003 when she became senior associate vice president of alumni and development, retaining her position as executive director of the Foundation. In her current role, Craner works with senior leadership on prospect strategies, gift planning and positioning the University for its second comprehensive gifts campaign.
“I’m thrilled to assume the role of vice president at an institution I care deeply about,” said Craner. “During my time at Binghamton, I’ve achieved personal and professional goals by taking risks and accepting new challenges. As we embark on a second comprehensive gifts campaign for Binghamton, I’m confident that we will be successful at achieving our fundraising goals and the aspirations laid out in our strategic plan.”
Prior to coming to Binghamton, Craner served as director of alumni affairs and assistant director of communications and development for the State University of New York at Geneseo. She earned a bachelor of arts in art history and communications from Geneseo and a master of arts in social science from Binghamton. Craner is also a graduate of the Kellogg Center for Leadership Program at Binghamton and the Harvard University Executive Leadership Program. She is a Certified Fund Raising Executive (CFRE) as designated by the Association of Fundraising Professionals.
Craner replaces Thomas F. Kelly, who is retiring from the vice president post.