Instructor: Michael V. Testani Date: TBD Time: TBD Location: TBD
If you are interested in this course, please contact us at wtsnindy@binghamton.edu and let us know. This course can also be delivered as a private offering for your
organization, either as an in-person or online/hybrid course. Thank you!
ABOUT THE COURSE
Design Thinking for Healthcare
Learn proven techniques to find breakthrough solutions to the complex problems faced
by the healthcare industry.
Design thinking focuses on experiential design that puts a strong emphasis on end-user
(patient) experiences. This methodology is applicable in a variety of healthcare settings,
especially for service providers (including leaders, marketing, and strategy professionals).
The design-thinking approach is used to collaborate, innovate, and create problem-solving
capabilities within all healthcare organizations.
Find out the best ways to bring together different voices, perspectives, and lenses
in health services design and innovation. As more healthcare professionals embrace
design thinking, you will leverage a deeper understanding of patients to achieve better
clinical outcomes, improve patient experience, and lower costs.
LEARNING OBJECTIVES
After this workshop, participants will be able to:
Describe the foundational principles of design thinking to improve the patient experience
Apply the creative and critical thinking processes to healthcare practices
Improve creative and critical thinking techniques to benefit all key stakeholders
in the healthcare system
Understand the design-thinking framework for collaborative problem-solving as it applies
to healthcare
Apply key design-thinking practices to improve patient experiences
Identify ways that design thinking can be used in your business
Gain access to additional resources and references on design thinking and design thinking
in healthcare
ABOUT THE INSTRUCTOR
Michael Testani
Michael Testani
Senior Director of Outreach and Engagement
Thomas J. Watson College of Engineering and Applied Science; Industrial Outreach and
Strategic Partnership for Industrial Resurgence mtestani@binghamton.edu 607-777-6243 EB M11
Michael Testani is the director of Industrial Outreach and Continuing Education for
Watson College at Binghamton University.
Adjunct professor for the Systems Engineering Design course
Lecturer and mentor for the MS in Healthcare Systems Engineering program
Business transformation, leadership, and learning consultant for IBM Corp.
Certified LSS Master Black Belt, Lean Master, Agile, and Design Thinking Champion
Author and guest lecturer for industry, organizations, and universities
COURSE FEE
$495 standard rate (industry) $395 Binghamton University faculty/staff/alumni (graduated in May 2025 or before) $295 Binghamton University students
Group rates/discounts are available for the industry. Please contact wtsnindy@binghamton.edu or call 607-777-6241 for more information.
REGISTRATION
Confirmation and course information will be emailed to registrants. Include your
email address on your registration form. If you have not received confirmation seven
days before the start of the program or have a question about the registration process,
call the Office of Industrial Outreach at 607-777-6241.
PAYMENTS
You must register through the link above and choose your payment method. Payments
must be made before the start of the workshop. If you are paying by check, the check
must have been received by our office before the start of the workshop.
For questions, contact the Office of Industrial Outreach Phone: (607) 777-6241 Email: wtsnindy@binghamton.edu
CANCELLATIONS AND REFUNDS
Cancellations of confirmed registrations are subject to a $20 administrative fee.
No refunds for cancellations or non-attendance will be given one day before class
start.
Substitutions may be made any time before the beginning of the course by informing
the Office of Industrial Outreach.
If the course is canceled, enrollees will be advised and receive a full refund.
